It all started in an artisan market one night in April. While we walked and observed the different crafts we could not stop commenting on how magnificent and beautiful they are and how they have defined us for many years as a culture. The colors, the flowers, the dresses, the huaraches.
Each article had its own personality, its own character and its own elaboration. It was there that the idea of being able to get these wonderful products to the hands of more Mexicans and the rest of the world was born. The creation of our own brand combined with technological tools would help us to promote an innovative project to support and make known the Mexican culture.